Keep It Human
Communicating with real care for the person on the other end, even as the tools multiply.
Speaking Freddish
Mister Rogers and his writers cared so much about how children would hear each word that they invented their own language for it. They called it Freddish. It's a small, strange story with a large point: communicating well starts with real care for the person on the other end.
August 16, 2022Why we love firepits
Fire and laughter can spark meaningful conversations and deepen connections. A note from the archive on belonging, being known, and the kind of connection digital is at its best when it helps cultivate.
July 29, 2022Find your brand's story in another story
What draws us to a song, and what it draws out of us, has a lot to teach about brand. BBC's Soul Music podcast is a window into how a well-told story moves people, and a prompt to go looking for the heart of your own.